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Whatever the event; from corporate seminars to red carpet arrivals even live music concerts, the aim of the photographer must be to capture the essence of the event itself, the attendees and all the presenters or performers. This is an important aspect to look at when booking your photographer, take a look at their work, do you get a feeling for the people, the venue and the event itself.

The next thing to consider is style? A consistent professional photographer will have a style, a style that is identifiable throughout their work. This style should not be “forced”, often I see a “style” in a newer photographer that is forced, maybe a particular process applied to every shoot. Style does will mean all the shoots look the same taken in the same way, its usually deeper. Once a photographer becomes comfortable with what they are doing, the style will come automatically.

Over the past couple of weeks I have shot a number of music events. Hopefully you will feel a consistency though these shots.

Frontman Adam Levine of Maroon 5 at Brixton Academy

The key to capturing a frontman like Adam is not to follow them from end to end of the stage, it is having the confidence to watch them pick the spot you know they will arrive at and watch the way they move to get the right composition as well as their expression. the lights and the venue for this shoot enabled me to produce a really nice set of images.

The Barbarellas

The Barbarellas

With the Bararellas it was easy to read, they would separate strike a few poses but always return together. These made capturing both the duet and the individuals easy.

Wonderland play Wembley Arena

As the size of the group increases, capturing them all becomes harder. Wonderland only came close together twice, the rest of the time they spread out across 2/3 of the wide Wembley stage. A shot of them spread out would be so long and thin that it would be very difficult to use sensibly on the page.

Shane Lynch / Boyzone

Boyzone took this to the extreme; being spread out right across the stage. If this case there was no chance of a group shot. Here the only reasonable thing to do is to concentrate on each of the performers.

Tinie Tempah

It goes without saying then that individual performers are easier to cover. Even though Tinie bounced around the stage there were certain poses and stances that occurred over and over. “Reading” the performer takes time and experience, photographers that are able to do it will consistently produce images that reflect the performer.

The rules and ideas I suggest above not only apply to music shoots, but any “live” event, from loading charity lorries to corporate presentations, consistency is the key to my work.